000 02159nam a22002897a 4500
999 _c124
_d124
003 OSt
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008 210721b ||||| |||| 00| 0 eng d
020 _a978-1-439-04219-1
040 _cLGA
050 _aHD 30.28
_bG67 2010
090 _a1.2 Development Planning
100 _aGopinath, C.,
_eauthor.
245 _aStrategize! :
_bexperiential exercises in strategic management /
_cC. Gopinath, Julie Siciliano.
250 _aThird edition.
264 _aMason, Ohio :
_bSouth-Western,
_c©2010.
300 _axiii , 172 pages :
_billustrations ;
_c28 cm.
336 _2text
_ardacontent
337 _2unmediated
_ardamedia
338 _2volume
_ardacarrier
504 _aIncludes bibliographical references and index.
505 _aPart I : Understanding strategic management -- 1. Decision making at the strategic and operational level -- 2. Understanding the concept of strategy -- 3. Communicating purpose through mission statements -- 4. The board's role in corporate governance -- 5. Viewing strategy from the stakeholder perspective -- Part II : Designing strategy -- 6. Forces affecting competitive strategy -- 7. Generating a plan of action : SWOT (TOWS) analysis -- 8. Developing genetic strategy -- 9. Building competitive advantage -- 10. Viewing corporate strategy from the core competencies perspective -- 11. Global strategic alliances -- 12. Identifying transnational strategies -- 13. Understanding turnaround management -- 14. Scenario planning : innovative approaches for the future -- Part III : Implementing strategy -- 15. Succeeding in strategy formulation and implementation -- 16. Structuring to support strategy -- 17. Strategy implementation using the 7-S model -- 18. Corporate sustainability -- 19. Monitoring strategy implementation through the balanced scorecard -- Part IV : Industry analysis -- Lodging industry profile -- Template for industry survey -- Assessing strategic performance through financial analysis -- Part V : Semester projects.
650 _aStrategic planning
_vProblems, exercises, etc.
700 _aSiciliano, Julie,
710 _d1949-,
_eauthor.
942 _2lcc
_cBOOK